La thématique de ce blog Tumblr s'oriente autour de mes centres d'intérêts, c'est à dire ce qui peut toucher de près ou de loin au webmastering (conception d'un site, promotion d'un site, administration au quotidien d'un site web ...) et parfois des petits articles coups de gueule ou autres.
Catching Elephant is a theme by Andy Taylor
David Meerman Scott. “Stop talking about your products and services. People don’t care about products and services; they care about themselves.” -@dmscott
Anne Holland. “Improve the buttons on your landing page. Can you make your button bigger?” -@anneholland55
Mike Volpe. “We share lots of things that most companies would keep internal. By sharing both the good and the bad, you build digital influence.” -@mvolpe
Michael Port. “Consistency. Consistency demonstrates commitment. You’re going to earn trust because you’re consistent.” -@michaelport
Liz Strauss. “Know where you’re going — because who would want to follow you if you don’t know where you’re going?” -@lizstrauss
Robert Scoble. “Follow better people. The better your inbound is, the better your output will be. And your output is what people follow.” -@scobleizer
Carol Roth. “Align yourself with outstanding strategic partners.” -@CarolJSRoth
Scott Porad. “Make connections with people online, and then go and meet them in person in the real world, offline.” -@scottporad
Joe Pulizzi. “Create content that stands for something: what I call Higher Purpose Content Marketing.” -@juntajoe
Laurel Touby. “Each month, on the first day of the month, assign yourself 3 digital trends you’ve been hearing about and do a test drive.” -@laureltouby
Hugh MacLeod. “We use other people’s stuff or other people’s content to socialize. And your stuff’s either a social object or it’s not.” -@gapingvoid
Chris Guillebeau. “Avoid incestuous blogging. Instead of sticking to one niche, think bigger: what social circles are related to yours?” -@chrisguillebeau
Laura Roeder. “Just start talking to people! Don’t worry about what to tweet, just start responding.” -@lkr
Michael Margolis. “People either identify and connect with your story or they don’t. Have a story that’s worth telling.” -@getstoried
Dave Navarro. “Find people who have your audience already and co-create products with them.” -@rockyourday
Loren Feldman. “Either be super-fake and make believe you’re friendly to everybody, or be completely honest.” -@1938media
Ann Handley. “Ground your content in who you are. Don’t be afraid to have a point of view. But also give it wings to soar freely and be shared.” -@marketingprofs
Jim Kukral. “Facebook advertising: you can run ads on profiles of people that work just within certain organizations!” -@jimkukral
Joselin Mane. “As soon as you meet someone, introduce that individual to someone else you know.” -@joselinmane
John Jantsch. “Get very good at filtering and aggregating content. Deliver it to people at the right time, the right size, the right amount.” -@ducttape
Marshall Kirkpatrick. “Be early in the news cycle on any conversation of general interest. Detect early voices out in the wilderness.” -@marshallk
Shama Kabani. “Create [video] content around your area of expertise and then distribute, distribute with gusto!” -@shama
Terry Starbucker. “The only way to build influence is to go out and try and get it yourself, and to overcome that fear of doing so.” -@starbucker
Johnny B. Truant. “Defy convention where it’s appropriate. Only a few people dare to step outside. And people take notice of that.” -@johnnybtruant
Jason Falls. “Share good content consistently. That’s how I’ve done it.” -@jasonfalls
Robbin Phillips. “It is not about digital. It’s about people. It’s about passion conversations, not product conversations.” -@robbinphillips
Yaro Starak. “Learn how to talk more about other people. If you’re looking to influence a certain thought leader, talk about them.” -@yarostarak
Michael Stelzner. “Set up a fan page on Facebook. Make a welcome tab with a video on it, and ask a poll question.” -@mike_stelzner
Erica OGrady. “Make people around you more successful than you are.” -@ericaogrady
Gary Vaynerchuk. “Talk about things you know. The reason Wine Library TV worked was because I knew what I was talking about.” -@garyvee
Nathan Hangen. “Don’t worry about getting attention from other people. Make something worth talking about.” -@nhangen
Danielle LaPorte. “Get yourself properly interviewed. Either hire a writer, or get yourself in front of a camera with a friend.” -@daniellelaporte
Guy Kawasaki. “Repeat your tweets. I repeat them every eight hours.” -@guykawasaki
David Bullock. “Move offline. Sometimes your market is not online. Use another media—television, radio, speaking events.” -@davidbullock
Vanessa Fox. “A lot of people attract [visitors] from search. They’ve missed that big second step: solving their problems.” -@vanessafox
Lewis Howes. “Find one specific niche and master that niche.” -@lewishowes
Valeria Maltoni. “Do a weekly chat on Twitter. I’m a business strategist, so we use the principle of kaizen to help people at #kaizenblog.” -@ConversationAge
Sergio Balegno. “Invest more time mapping a strategy for not just using social media, but for integrating social media with other tactics.” -@sergiobalegno
Hank Wasiak. “Get rid of conventional views of influence. It should be about our influence — from my influence to our influence.” -@hankwasiak
Mitch Joel. “Get active in other people’s communities. Get out of your own head and get into other people’s spaces.” -@mitchjoel
Tamsen McMahon. “Building digital influence is about ‘digital dimensionality.’ Show as many sides of yourself or your business as you can.” -@tamadear
Justin Levy. “Listen to the conversations around you. See how different networks interact, because not every network’s the same.” -@justinlevy
Chris Garrett. “What you’re looking for is a long-term relationship. You don’t want to gain influence and lose influence.” -@chrisgarrett
Cathy Brooks. “Think about the authenticity and consistency of your voice across your entire online and offline presence.” -@cathybrooks
Todd Defren. “To change your world, start by trying to change the world. What is it that you feel passionate enough about to shake things up?” -@tdefren
Brian Clark. “Learn to be a storyteller. Narrative — it’s what makes us human. Big media does it great. You have to as well.” -@copyblogger
Scott Belsky. “Share your ideas liberally. Accountability and letting people know what you’re up to can make all the difference.” -@scottbelsky
Wendy Piersall. “You have to put your business model before pursuing fame. Whatever you do online, make sure that it adds to your bottom line.” -@emom
Mark Silver. “Many people are afraid to speak; if you speak for them, they will be listening.” -@markheartofbiz
Dan Schawbel. “Go further down the long tail and choose a much smaller niche to focus on. Be the personal finance expert for Minnesota.” -@danschawbel
Shashi Bellamkonda. “Find out from your customers which social networks they are using, and be there for them at the moment they need you.” -@shashib
Gretchen Rubin. “Self-expression is the new entertainment. Get people talking. I had success just asking, ‘What’s your comfort food?’” -@gretchenrubin
Muhammad Saleem. “Give as much as you can give. Too often we’re too focused on what we want to accomplish.” -@msaleem
Aaron Kahlow. “Think about social media not as its own strategy, but a strategy to enhance your existing marketing and business goals.” -@aaronkahlow
Alexandra Levit. “Target between five and ten individuals who you admire, whose work you’ve followed, and gradually start getting to know them.” -@alevit
Steve Woodruff. “Identify gifted up-and-comers. By coming alongside them and becoming an advocate, you end up creating an advocate for life.” -@swoodruff
David Siteman Garland. “Start the media arm of your company, whether it’s a special show, or a podcast, or an online magazine.” -@therisetothetop
Amber Naslund. “Online influence is a slow burn. It’s something that’s grown by having quality one-on-one conversations over time.” -@ambercadabra
Julien Smith. “Get someone else to take a look at what you have that you maybe take for granted and gives you an advantage over other people.” -@julien
Brian Solis. “How do you become a thought leader? It starts with being a thought leader and then connecting the dots back to you.” -@briansoli